
IDENTITY & PACKAGING
Grou
Grou is working on reimagining how we produce food in a more efficient way with less resource & space. The products should always be fresh, burst with flavour, all less but more.
The first product of Grou is microgreens, so we use a leaf bone to represent the “micro” look of the “greens”, encapsulated in a perfect round shape to symbolize Grou’s vision of sustainable living and a better world.






Creative Director
Graphic Designer
Irena Djohansah
Gissella & Ritchie Permadi
Graphic Designer
Irena Djohansah
Client
Year
Grou
Year